Why is Valentines Day associated with Red colour of dress?

Red is a Valentine colour - Would be comfortable with a any other colour on Valentine's Day?
By Nic
@academic2 (7010)
Uganda
April 22, 2007 7:24am CST
You must have noted that many young people would rather put on red dresses other than any other colour on valentines's Day, Why is this the case?
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