Where do you advertise?

@bridc1 (28)
United States
December 16, 2007 3:42pm CST
I've recently started my own business doing pond maintenance and cleaning. This was our first summer and we had over 60 customers. Where does everyone advertise? What do you find to be most sucessful? I've used yellow pages, handing cards out to garden centers and other places that sell ponds, as well as posting signs around town.
1 person likes this
3 responses
• United States
16 Dec 07
Do you have a local decorating/design or home magazine? I would think people who have manmade or decorative ponds would be more interested in a pond clean out than someone with a naturally occurring pond. At least, it would seem that way to me.
1 person likes this
@bridc1 (28)
• United States
16 Dec 07
All of the ponds we clean are manmade. Cleaning them involves completely draining them and romoving the fish to holding tanks, followed by powerwashing the entire pond clean, and replacing the fish. Not possible on anything but a manmade pond.
1 person likes this
• United States
17 Dec 07
OKay I see. There are companies that dredge out ponds and small lakes - that would be a different service I suppose, though.
@writersedge (22563)
• United States
16 Dec 07
I used a small local free paper. The reasons I used it were that 3 weeks for 21 dollars was cheap. I could gage how much interest there was and almost everyone looking for something looks in those papers which are free to take at local stores. One week, almost no one answers. Two weeks, maybe someone will answer, by the third week, someone usually answers. Your pond postings sound very promising. Word-of-mouth usually works well in your business. Also a sign painted on your truck with your phone number is good. My Dad cleaned septic tanks and while he was cleaning one, we received calls telling us to send him next door. That way we did many in one area at a time. We received a reference from a pool person. He was called to suck out a dirty, awful pond. He didn't want to mess up his truck. So we contacted the health department. If he added a hose and pump to go to a clean tank (so nothing could contaminate the pond) then we could do it. So we had a hose and a pump, a clean tank, then when the tank was full, we stopped one pump and disconnected the hose. Then the septic tank hose and pump sucked up the other. So connecting with other business people at a business expo would be good. Landscapers often hear of pool needs and can refer you. You hear of landscapers and can refer them. Just make sure you check out the person who is refering you, their work, otherwise, it they're no good, you'll hear about it. So get other professionals to refer you. Take care
@bridc1 (28)
• United States
18 Dec 07
Yea, we've got signs on our trucks, and we definitely do get some business from word of mouth.
• United States
10 Mar 08
word of month, handing out business cards which I print myself