What is the importance of search engine?

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Web traffic is the amount of data sent and received by visitors to a web site. It is a large portion of Internet traffic. This is determined by the number of visitors and the number of pages they visit. Its good to have more traffic because by seeing the traffic you can measure how your site or blog is doing. A movie is called hit when seen by more people, so as your site or blog is called hit when more traffic or visitors comes to your ways. Getting proper placement on search engines is as important as the web site or blog itself. Ref: http://informations24x7.blogspot.com