What could turn you on?

"Turn on" here means any of the following: - excite - arouse - titillate The complete sense of the question is what turns you on, reading a sensual book, or article; or browsing a magazine full of half-naked, or inviting, or suggestive, pictures? I heard someone said that men gets excited more by looking at pictures than reading sensual writings. Another argued that any of the two can be true to both men and women. It actually depends on one's penchant, they say. Being a female, though I must say I believe it does not really matter if I am a male or female, I get titillated with what I read more than what I see in photographs. Stories always allow me to imagine and relish. Reading always gives me the choice to explore with my mind. How about you?