Preston Pub Sign Studies The Fox And Grapes

Photo taken by me – The Fox And Grapes pub sign, Preston
Preston, England
October 28, 2016 2:07pm CST
This pub has had at least two good relevant inn signs, and I captured the earlier one on a visit to Preston about five years ago, soon after starting to collect inn sign images. The pub is located on Fox Street and grapes are an obvious ingredient of wines so the name seems rather obvious in origin. It also has strong associations with a well-known beast fable by Aesop. In the story, a wily fox sees grapes hanging from the vine and tries to get to them, only to fail. The fox then goes away dismissing the grapes as probably sour anyway. The phrase ‘sour grapes’ associated with a poor loser is rooted in the story. Here, the fox is up on the branches with the grapes so he seems to have attained his goal. The pub promises its wine-grapes are not sour and its clients have no reason to be embittered or feel defeated. The earlier sign shows the fox leaping over the grapes so again, they are not outside its grasp. The odd thing is that foxes prefer meat to fruit. Arthur Chappell
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5 responses
@JohnRoberts (57351)
• Los Angeles, California
28 Oct 16
Fun sign. Nice animated expression on the fox.
3 people like this
@5thHouse (1692)
• Sheffield, England
28 Oct 16
I always remember the story about the fox and grapes. My dad used to read Aesop's Fables to me when I was a child.
2 people like this
• Preston, England
28 Oct 16
@5thHouse I still have a copy
1 person likes this
@Jessicalynnt (47895)
• Centralia, Missouri
31 Oct 16
Maybe so, but that fox looks super excited to get to those grapes
1 person likes this
@TheSojourner (17454)
• United States
28 Oct 16
Beware the wily fox who is a vegan! ;-)
1 person likes this
@Corbin5 (106702)
• United States
28 Oct 16
Yes, a grape-eating fox is a rare fox indeed. Love the sign. It does bring back lovely childhood memories regarding those fables.
1 person likes this