I saw A Store End Cap and was tempted to make Chili Cheese Nachos.
June 20, 2017 1:28pm CST
I shop at a glorified grocery store with too many other items being sold besides food and household supplies. On one end cap in the grocery section of this massive store were some interesting items that were placed there in a clever arrangement. There were boxes of saltine crackers on the top, and the second shelf there were cans of chili with or without beans, then on the third shelf there were blocks of Velveeta brand cheese and on the fifth row there were Rotel canned tomatoes and finally on the bottom shelf, several types of tortilla chips. I got the impression that the person who thought this end cap up had every notion that a shopper would automatically put these items together in their next meal. From the placement of items that go well together, sitting on the same end cap which is termed, HIGH VELOCITY because people will see the end cap first before looking down the rest of the aisle to look for goodies to eat. There are several ways to display food on store shelves and for that matter other items that are not foods. The PLAN-O-GRAM is designed inch by inch, shelf by shelf, peg hook by peg hook and STRIP CLIPS and AISLE BINS with rollers and PALLET STACKS, in such a way that promotes high volume impulse buying by customers who come shopping with hungry appetites.
3 people like this
• Dallas, Texas
@lookatdesktop has a nice link to a YouTube for making Chili Cheese Nachos: