The brief in a line was to create a series of engaging sponsorship bumpers to promote the FSA’s association with new show “Family Supercooks” - this the talking food was born. There's the wigged out sausage who can't get his head around another talking sausage, the ever depressed and the super positive potato, the egg and salted peanuts. Some of the quirky characters the food has turned into are are loosely based on people at RKCR/Y&R.... Only four actors were used for the 17 characters,...
