Andy Beal's Marketing Pilgrim

Pilgrim’s Picks for April 3 - Executive Shuffle Edition

I don’t know about you, but I’m glad we get to put April Fools day behind us for another year. At one point, I was so skeptical about the legitimacy of the news, I wouldn’t even...

Zillow Offers Mortgage Rate Comparison Shopping

Real estate site Zillow is empowering people once again. They’ve added a news service to complement their property valuations - mortgage rate quotes. Their Mortgage Marketplace connects lenders...

Six Reputation Management Stats to Make You Shudder

If you’re not yet convinced why you need to worry about your online reputation, I have some stats to help wake you up. Sparked by a new Pollara study, I decided to dig into the many startling...

Google Buying Expedia?

I guess it’s not enough to have a rumor that Google might want to take Skype off of eBay’s hands. Now comes a rumor that Google might have an interest in buying travel company...

Google to Sell Off SEM Division of DoubleClick

When Google decided to buy DoubleClick, it sent some shock through the search marketing industry. DoubleClick has owned Performics, the third largest affiliate network, since 2004. Performics not...

Is Social Media an Impediment to Problem Solving?

As I was roaming through the blogsphere, catching up on some of the news and notes I have missed in recent weeks, I read one of Jeremy Zawondy’s recent blog posts addressing a very similar topic. He...

Google to Sell Off Division of DoubleClick

When Google decided to buy DoubleClick, it sent some shock through the search marketing industry. DoubleClick has owned Performics, the third largest affiliate network, since 2004. Performics not...

Mobile Advertising Response Up

Good news from many quarters for mobile marketing. Not only are Yahoo and Microsoft announcing enhanced mobile features, but mobile advertising response rates are up. In a survey conducted last...

Microsoft, Yahoo Announce Mobile Moves

Both Microsoft and Yahoo announce big moves in the area of mobile and mobile search today. Microsoft plans to upgrade its mobile Internet Explorer browser, according to an announcement released...

Join Me at Blog Carolinas May 9th; a Free Social Media Marketing Event in NC

I’ve been asked to speak at Blog Carolinas, here in the Raleigh-Durham area. The event is taking place on May 9th and is completely free–although space is limited to the first 200...