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TRANSPARENT REAL ESTATE (www.TransparentRE.com)


Cyberhomes - data merchant

The latest from Cyberhomes is the evolution of their business model. Since launch, Cyberhomes has espoused that it would provide the infrastructure for data delivery first to the brokerages,...

Started in TRANSPARENT REAL ESTATE (www.TransparentRE.com) • 1 year ago • 0 responses
Tags: technology, new business models, cyberhomes, aol real estate, avm
The Long Tail of Real Estate Bloggers

I had an interesting discussion yesterday about whether blogging will go mainstream and become a real estate marketing medium as ubiquitous tomorrow as agent websites are today. Remember in 1999...

Started in TRANSPARENT REAL ESTATE (www.TransparentRE.com) • 1 year ago • 0 responses
Tags: blogging, the future, brokerage marketing, real estate marketing, active rain
What Active Rain should do now

Watching the Active Rain/ Move.com imbroglio from the blogosphere sidelines has been fascinating... here's a strategic take on how Active Rain can move forward: Active Rain's Asset Active Rain...

Started in TRANSPARENT REAL ESTATE (www.TransparentRE.com) • 1 year ago • 0 responses
Tags: new business models, active rain, move.com, zillow, trulia
How to get a reader to store your blog and contact details for future reference

For real estate bloggers, capturing a reader who happens by your blog via a search engine, link or other referral means is critical to building the readership. Readers generally do four things to...

Started in TRANSPARENT REAL ESTATE (www.TransparentRE.com) • 1 year ago • 0 responses
Tags: lead generation, cool web tools, agendize, social bookmarking, real estate marketing
Google Maps/ Web 2.0 makes regular folks application developers

Here's one more reason why Web 2.0 is overhauling internet marketing. Regular folks can now develop applications like mapping mashups more easily than an experienced API developer. Yesterday's...

Started in TRANSPARENT REAL ESTATE (www.TransparentRE.com) • 1 year ago • 0 responses
Tags: cool web tools, disintermediation, mashups, google maps, google mapplets
Google Maps with customizable icons

Google Maps is getting close to becoming a usable mapping tool for broker websites. They've introduced customizable icons (hint: to add a customizable icon, one needs to click on the existing...

Started in TRANSPARENT REAL ESTATE (www.TransparentRE.com) • 1 year ago • 0 responses
Tags: mashups, cool web tools, google maps, broker website, icons
Evolution of broker/agent websites

SecondSpace, the developer of sophisticated search engine optimized marketing platforms for real estate, signed with Florida broker/developer Joe.com to redo their website. It's significant because...

Started in TRANSPARENT REAL ESTATE (www.TransparentRE.com) • 1 year ago • 0 responses
Tags: technology, lead generation, second space, joe.com, broker websites
Oil prices always jump when the Fed wants to warn against inflation

Yes, this has nothing to do with real estate. It's my own little conspiracy theory, but crude oil prices always seem to spike when the Fed wants the public to feel the tangible pain of inflation...

Started in TRANSPARENT REAL ESTATE (www.TransparentRE.com) • 1 year ago • 0 responses
Tags: economy
Mashup Factories

Mashups is a pretty literal word for the meshing of two or more data sources to create new data research perspectives. Although mashups can comprise all media - video, music, 3D, data aggregation...

Started in TRANSPARENT REAL ESTATE (www.TransparentRE.com) • 1 year ago • 0 responses
Tags: mashups, mapping mashups, programmable web, mashup matrix, facebook
Blogrush - blog traffic pyramid scheme attracts first movers

The blogosphere consistently introduces online experiments for the blogger masses. The latest viral traffic building scheme is the Blogrush widget that was launched Friday and is already on several...

Started in TRANSPARENT REAL ESTATE (www.TransparentRE.com) • 1 year ago • 0 responses
Tags: blogging, blogrush, viral marketing