I Never Get Asked

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Of course, if you follow me at all, you all are well aware that I do a LOT of travel for business, and I spend a considerable amount of time in hotels throughout the year. I am currently a diamond member of Wyndham which includes Super 8, Baymont Inn, Hawthorne Suites, Days Inn and a number of other hotel chains including Ceasar's Resorts. Diamond membership is the highest level you can achieve here. Not that it is anything special. I mostly stay at the Super 8's or the La Quinta brands. Occasionally I might stay at a Baymont or one of their Hawthorne Suites. These are by no means high class hotels. But one of the perks of diamond membership is that even if you book a regular room, the hotel is supposed to recognize that you are in fact a diamond member, and so long as a room is available, are supposed to automatically offer an upgrade to a suite. I never get asked. It seems to me that so long as there are perks offered for a customer to make a choice to stay exclusively at one or another hotel operator, that perk ought to be offered. I don't feel I should HAVE to ask. Not that I really care. It's just a matter of "if this is what you are marketing to entice me to stay at a Wyndham branded hotel, and you DON'T offer the perks when they are due, what does that say about the quality of your program?" If I call the company's 'hotline' I always get acknowledged right away for being a diamond member. Something must pop up on their screen that says so. I wonder if something should also pop up on the reservation screen at the front desk to say, "This is a diamond member of your hotel. What can you do to make his stay extra special today?" In a given year I spend between $6,000-$10,000 on hotel rooms. That is not business I would think any hotel operator would want to lose. Again, I could care less. A room is a room. But it would be nice to at least be acknowledged or asked. I might turn it down anyway. What are your thoughts?