Is 9.99 any better than a 10?

India
July 6, 2007 11:07am CST
I wonder why do ppl place a price of 9.99 , why they don't make it a perfect 10? Does this attracts u more? Do u rally letch at that penny that u might end up saving by buying that stuff, hehe ??
2 responses
@milott (2646)
• India
6 Jul 07
I feel that it is just a marketing strategy adopted by those selling it. They are just targetting the human psychology as the humans will have a feeling that the price was in 9 rather than 10. Now you can see that there is a difference of 1 bucks psychologically.
• United States
6 Jul 07
I agree with you here. I've actually had someone tell me a particular thing was only $9 as if it was a good deal but in reality it was 9.99. I think it make people feel better that it was still in the nine dollar range even if it's 1 penny from being $10.
@Justme2007 (1848)
• United States
6 Jul 07
I know why don't they just say 10.00? I know it doesn't attract me more just give me a staight up price.