Product and Packaging Appeal

Canada
October 26, 2006 2:25am CST
Does the packaging of a product influence your purchase of that product? Why or why not, and what is it about the packaging you like or dislike? (Name the product too, if it's not obvious.)
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1 response
helpful_ideas
@helpful_ideas (1620)
• United States
26 Oct 06
Visual packaging does have an effect if I've never tried the product before or if it is particularly disgusting (poopy brown) or been crushed. Otherwise, what's inside is what counts.