Do you think the celebrity endorsers in TV is effective in selling the product?

November 3, 2007 4:01am CST
Television advertisements is very common nowadays. The TV ads have their own technique in persuading the people to buy a specific product. Celebrity endorsement is one of those techniques. Do you think those celebrities are really effective in selling the product? Do they really increase the sales of the company?
2 responses
• Philippines
25 Oct 08
I think so, in fact some of them tends to monopolize the endorsements from canned goods to the clothing wear. I have to say they really bring money to the company.
• Malaysia
5 Nov 07
yep, i think in a way it does boost the sales of the company. most people buy products that are endorsed by celebrities because they like that particular celebrity. makes people think that the product they're using are good, etc. celebrity endorsed products also helps the seller to connect with a wider audience and give the brand or the item that they're selling more credibility, hence increasing sales. .