What are heartbeats meant for?
By Dessig
@Dessig (90)
Spain
April 16, 2008 4:30am CST
Greetings, ladies and gentlemen:
Ice-cream company Frigo/Wall's/Algida/Good Humour/Selecta/... (they go by many names around the world: the common name is "the Heartbrand") packaging usually sports a small heart (the brand's logo) surrounded by a dotted line and the motto "1 heartbeat".
Does anybody know what those heartbeats are for? Are they buying proof? Do they work towards some contest held in certain countries?
1 response
@DaddyOfTheRose (2934)
• United States
16 Apr 08
http://www.unilever.com/ourbrands/foods/Heartbrand.asp
I don't know what the points are for, but it has something to do with the Unilever corp. Anyone else have info on this?
