Selling Handmade Jewelry Online

Cobalt Blue Sea Glass Bracelet - 5 wonderfully frosted pieces of cobalt blue sea glass adorn this bracelet. The sea glass is accented with mother of pearl polished shell beads.
The sea glass used for this piece are all authentic pieces of sea glass and the only alteration to these ocean gems are the holes drilled to make the bracelet (and a warm water/mild dish soap bath after they were plucked from the surf)
A beautiful bracelet...perfect for the sea glass enthusiast or anyone who loves the beach & the ocean!
United States
January 27, 2009 8:45am CST
I've been selling handmade jewelry online for a little over a year now. I'm not about to quit my day job, but the money I make helps to pay the bills and is quite helpful now, since my hours have been cut at my full-time job. Running a small online store is a lot harder than I imagined when I started... I thought I'd put my jewelry in and the people would just buy it...lol... between promoting my store and my items, answering emails, shopping around for the best quality supplies, at the cheapest prices, packaging, shipping, and finally more creating new jewelry, it's been pretty hard. Has anyone else started their own online business where they are selling actual product? Share your experiences!!
1 person likes this
5 responses
@spoiled311 (5500)
• Philippines
27 Jan 09
hi creations by robin! well that is nice. i would like to do something like that too, even if not jewelry. anyway, i have nothing to share to you with regards to the matter. i have no experience in that. though i would love to try it. i am hoping for your success in your online business. take care and God bless you! happy mylotting!
2 people like this
• United States
27 Jan 09
Hi spoiled311! It has been fun, but also a learning experience at the same time. Thank you for your kind words and for your response! Take care!
1 person likes this
@carolbee (16230)
• United States
27 Jan 09
I tried Etsy for about a year and didn't do well. I,like you, thought the items would sell without promoting them. I do better at craft fairs. Haven't tried any other sites yet but do have one in mind. It's an auction site and need to study how it actually works before I can list any items. I enjoy doing crafts made with plastic canvas. It's not in great demand but it's the kind of craft that is so self satisfying, in my opinion. It's the kind of product that needs to be seen in person instead of online. Online photos don't do them any justice. Am now working on a set of 6 Sesame Street characters for a friend's grandson. I can give these as gifts but not sell since I haven't contacted the person(s) who has the patent on the patterns. Much success this year, carolbee
1 person likes this
@jillhill (37354)
• United States
27 Jan 09
I haven't done well online either.....I just don't have enough time to dedicate to all the work that needs to be done....and I do very well at craft sales...my daughter says it's because I work the crowd! LOL
1 person likes this
@carolbee (16230)
• United States
28 Jan 09
I love to hear a good success story. Continued more success.
• United States
28 Jan 09
Hi carolbee! I really didn't know what to expect with Etsy. I guess I thought it was more like eBay, where you just list your items and people find them. I have to admit, it does take an awful lot of work promoting on site, through networking sites, street teams, etc...all while researching what is selling, making items, taking photos (cropping photos...ugh, I hate that part) and then listing the items and then doing it all over again for the next creation.I've been pretty lucky so far and found my little niche to sell into. I do admit, craft shows are a bit easier on the whole, because i tend to book a couple shows into a three week period of time, so I mass produce what I can and I'm usually okay inventory wise for that group of shows. I'm not really fond of being there while people check out my work, but coming from a retail background makes it easier for me to "service the customers". Though I do wish I had it in me to "work the crowd" as Jill alluded to...lol Thanks you both for your responses!
@tammytwo (4298)
• United States
28 Jan 09
I have sold a few items that I make. But haven't done real well online. I'm glad to hear you are doing alright with yours. I had considered selling mousepads on Etsy but not really sure how well they would do. Good luck with the sales.
• United States
3 Feb 09
Sorry about the delay in answering your response... I'm not sure how selling mousepads would do on Etsy, but a quick search should reveal how much, if any, competition there is. There are sellers that sell knitted laptop covers, knitted cellphone holders, etc, but I can't remember ever seeing anyone selling mousepads. Who knows, maybe you'll be the only one in that niche market (and having a niche category is the key to making sales on Etsy!!) Give it a look...there are always many other sites you can branch out to! Thanks for your response!!
@jillhill (37354)
• United States
27 Jan 09
You are doing alot of work! I sell books but mostly through my publisher. I know since I do craft sales how much work you are actually putting into establishing a business! Good for you. I have a few online stores but haven't sold anything from them but I am too busy to do all the promoting! Continued good luck to you and your store!
@carolbee (16230)
• United States
27 Jan 09
I work the crowd too, Jill. This is why I sell better in person.
• United States
28 Jan 09
Hi Jillhill! Like I mentioned in my response to carolbee, I really thought Etsy would be more like eBay...list it and the buyers would find you on the last day of your listing...lol. Etsy is anything but that. Unless the creations are just so gorgeous and people buy the items as soon as they are listed, it's essential to promote on Etsy...and promote often. Of course it would be great if I didn't work full-time, but my income from making handmade jewelry isn't anywhere close to replacing my salary...but I still love sitting down and creating at my craft table...and I guess that's what really matters! It would be nice to have the personality to work the crowd at craft shows, though Thanks for your response!
• United States
28 Jan 09
Robin Wow Hun I think it is time you invest some time in your business. One thing you can do is submit your site to search engines and directories. I have a big list if you send me a message. You can just submit to a few at a time. I also write articles. I could review your site and the review would be posted in search engines through the site. Ive never sold merchandise online but used to be a co-owner of a craft business and I ran an mail order business once. Let me know if I can help.