Do you think "the Apprentice" show is true ?

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hey, buddies, recently I am watching the American TV show named "the Apprentice-- celebrity". At the beginning, I mean I have watched a few seasons before and never doubt about them until yesterday, I suddenly began to question its reality. Is it true ? like sucking "Omorossa" and people like that? If you think it untrue and see it through at the very beginning, please don't laugh at me for my slow reaction, I said "if". so seriously, are they true? Hope I can hear some voice from Americans and those who live in America. Of course all responses are welcome.