Honesty and integrity in Design and Branding

Greece
July 4, 2010 7:23am CST
I am doing a research about honesty and integrity in branding and how design has a responsibility in creating honesty and integrity. I have come to the conclusion that design is a messenger, a way of bringing forth brand values and ideas in an attractive way that has an impact. Design cannot create honesty and trust if these values are absent in the first place. What I am looking into now is how design contributes to overconsumption and if this power of design can be interpreted as manipulative and lacking integrity? Has anyone been influenced by design when purchasing a product/service? Can design make you consume more?
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