Internet advertising

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Internet is a easy way to access of peoples from different countries of the world.The mostly companies and brands prefer to internet use as a advertising technique for advertising their products.They are want to access more and more peoples and increase their sale.Internet is a best technique for this purpose.Basically there are two main search engine advertising methods use from companies who are called: (1)-Search engine optimization (2)-PPC-(pay per click) Both methods are complete different and it is dough for a company,firm,and website to select a method best for them. every company select any method for best them on the discussion of basic rules /principal of methods.......