Why Orkut is Popular in Brazil ??

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Loren Baker discusses why Google’s Orkut is so popular in Brazil. For one thing, Loren says it has something to do with yogurt: “Orkut sounds like Yakut. Yakut is the Brazilian version of the popular Japanese Yakult yogurt drink. Everyone drinks it in Brazil when they’re kids. There is a totally unintentional instant association between Orkut and Yakut in Brazil.” What do you think about it ???