Coke or Pepsi? McDonalds or Burger King?

September 11, 2008 9:17pm CST
Is there actually any difference? Why is it that we seem to attach so much importance to particular brands? It must work from their point of view, because otherwise they wouldn't spend such huge sums advertising, building up 'brand image' and 'brand loyalty'.
3 people like this
4 responses
@lilaclady (28240)
• Australia
12 Sep 08
Oh McDonalds every time for me, I love that place I love their food, I find the place to be very relaxing, I think it is second only to the internet as one of the best things in the century...yes I love Maccas
12 Sep 08
And to wash down your McMeal?
1 person likes this
@lilaclady (28240)
• Australia
12 Sep 08
Coke always coke....
@lazeebee (5468)
• Malaysia
12 Sep 08
I prefer Burger King - their grilled burgers taste better. I really enjoy their Swiss Mushroom Burger . Pepsi or Coke makes no difference - they taste the same to me!
14 Sep 08
Swiss mushroom burger? Is this a new item to their menu? I've never come across it.
• Philippines
24 Oct 08
hi isisgreen i prefer burger king. the burgers are delicious and it is really satisfying. i prefer pepsi for my drink. take care
@Humbug25 (12551)
12 Sep 08
Hi there IsisGreen Sure there is a difference in taste but I don't think there is much difference in the business sense. Their objectives are both the same - to get people to buy their product - end of!