Tata Nano

India
February 22, 2011 11:44am CST
Why did not the Tata Nano cars succeed in India as was speculated?
5 responses
@krajibg (11923)
• Guwahati, India
22 Feb 11
Hi wonder, First thing people preparing to own a car would not go for nano thinking what people would think? They would be gossiping around as he had no money therefore just for the sake of having one he/she has bought a nano. This is a prestige issue for many. But if I buy one people wound not say or remark for I already have a costly car. Second and important thing is that the engine sound of this vehicle is almost like an auto rickshaw. Those you see hitting the city on a nano are all well to do people. Third one is for Indian Road condition it would not last long and its resale value is too low.
• India
22 Feb 11
I see, an autorickshaw ? That's not a plus point.So the vehicle is redudant.
@krajibg (11923)
• Guwahati, India
22 Feb 11
Ya, you can say a costlier rickshaw.
• India
22 Feb 11
I see, an autorickshaw ? That's not a plus point.So the vehicle is redundant.
• India
22 Feb 11
i think it has not met with the expectation of the consumers the model is also dull and the comfort level is ok.it is ggod for average but now in india very few people thinks of average.and the market is totaaly hijacked by wagon r,i 10,i 20.so beatween this models nano doesnt got its class.
• India
22 Feb 11
That's true.Yes the roads are already full.
• India
28 Feb 11
People got frightened by the frequent burning of Tata Nano cars.This was one of the main reason why, it did not succeed. There were also other problems like, the battery going bust in just a few months etc. All said and done, the Nano is a car, which nobody can touch, because of its value, i feel it will have a slow and steady growth, and will have a spectacular jump, when the Nana2 comes with a power steering and a diesel engine. It will be a top selling car by 2012.This is my prediction.
@venkit (2955)
• India
27 Feb 11
its price is low, but its quality is not good. I have seen many Nano cars on road, it produce sounds like an autorickshaw. and i have seen one engaged in an accident, The bus just touched the on the side of the car, while the bus was trying to overtake the NANO. unfortunately NANO splashed to the nearby plot. luckly the person inside the car dont die. but the car was useless. The bus just touched, if it was an ambassidor car, then surely the car would have survived with simple scratches.
• Philippines
23 Feb 11
the size is for small people and with the current sizes of most drivers, (burp) tata won't match, herherher...and yes, roads are full...