What do you think about religious advertising in cinemas?

@indexer (1194)
Leicester, England
November 25, 2015 2:06am CST
A row has broken out in the UK between the major cinema chains and the Church of England. This is because the latter made a short video ad that featured the Lord's Prayer and which it planned to have shown in the lead-in to screenings of the new Star Wars film when it reaches British cinemas in December. However, the advertising agency has pulled the ads, on the grounds that it cannot show ads that are political or religious in nature, because they might cause offence. The Church is furious, because it thought that permission would be granted, especially in the run-up to Christmas. Opinion in the UK is divided on this issue, and it does not necessarily depend on whether one is religious or not. What do you reckon? A prayer before Star Wars? Or do you take the view that most people are far too busy sorting out their popcorn to notice what is being shown in the ads anyway?
5 people like this
5 responses
@boiboing (12773)
• Northampton, England
25 Nov 15
I don't think it should be allowed. We live in a secular society. People would soon moan if they went to the cinema and there were adverts about other religions.
2 people like this
@destry (2532)
• Kirkwall, Scotland
25 Nov 15
I am glad that the advert was pulled, based on if they allowed the Christian advert, what next? Scientology? I do not like people anywhere trying to recruit or convert me, not because I take offence but because I know my own mind.
2 people like this
@skysnap (17801)
25 Nov 15
World is weird place. Pakistan has praise of quran before movies. India has praise of national anthem before movies. And UK seems to have included prayer? I think we have to keep things at home for sure.
1 person likes this
@JESSY3236 (6738)
• United States
25 Nov 15
I heard about this yesterday. If the movie was shown closer to Christmas perhaps people wouldn't fuss about it.
1 person likes this
@Drosophila (16705)
• Ireland
25 Nov 15
I think it will be counter productive for the purpose CoE wanted. In UK, people are ready for religion when they are.
1 person likes this