What do you mean by price war?

@shiela15 (286)
January 28, 2007 10:58pm CST
What do price war mean is business and marketing aspect?
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1 response
@jinuxnet (675)
• Philippines
29 Jan 07
Price war is a term used in business to indicate a state of intensive competitive rivalry accompanied by multilateral seeries of price reduction. One competitor will loser its price, then others will lower their prices to match.
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