Philippines......#3 Branded Clothes Users

I agree with you that many Filipinos are conscious about quality and comfort. But on the other hand, many also consider the brand since they are being advertised and many people are using it. We have the feeling of "I want to be wearing the new trend" and don't want to be outdated. Personally, that's what I feel many times when buying clothes. Do you think it's wrong?

I didn't know that info. But I think that's true. I could see a lot of Filipinos who are brand conscious despite the fact we're living in a third world country. I myself is a brand conscious person. Don't you think Filipinos are fond of celebrities? People look up to celebrities and what they are wearing and tend to follow them.

no, i dont buy branded clothes at all. most of my clothes are the cheap brands. as long as i like the clothes and i look good in it then i buy it no matter how cheap it is. i dont really spend too much money on clothes

Hi I think that in a way that's true. Because whenever new and famous brands go up, many people buy it. Take a look at what Havaianas did to us, it was introduced a few years back I think and now I see it everywhere, people started to use slippers as a fashion statement. Then Crocs went out, now I see many Croc users everywhere.

Maybe because you become more "sosyal" when you use branded items and of course some Filipinos would want to feel that one is better because she or he is able to use branded products. Well I believe not all, because it's true these brands are more comfortable to use, and of course in every brand you really get what you pay for.

I didn't know this show. Some of my friends buy branded clothes because it is the popular and they wanna ride on the others, or "pasosyal".
My mom always buy branded clothes, bag, shoes, etc. She always consider the brand of clothes she is buying. That is because she is conscious of the quality. She always say that if she buy unbranded and cheap things, it is easily broken and is not comfortable. It is better to buy the expensive, though it is expensive it last long and very comfortable.

No I really think that brands matter to us. WHich is why there are many fake designer good here and many factory overruns. The retail industry in the Philippines is really big compared to other countries. If you look at the Pinoy celebrities and fashionistas, everyone's carrying an LV, coach, or Gucci bag.

Filipinos want to be "in". We think we look cool when we wear branded clothes which in fact is we can still look good even without brands. Most people just show off. Quality and comfort can also be found with clothes that have no brand.

i agree on it that filipinos are branded concious type of person. but on my side, i dont wear branded clothes at all. cause i cant afford to buy such expensive clothes. i prefer buying in an ukay2x. cause my P100 pesos, i can buy so many ukay2x clothes and jeans on it and take note, some of the things i bought are branded ones.

Oh yes I think we Filipinos are brand conscious, but I don't think the main reason is of quality but rather it can be traced back to our history, colonial mentality that is, if you will notice that a lot of branded items here are of made in other country, it is very common trait of a Filipino to believed what is imported is better.

I have watched that too. It was in the news a few days ago and I couldn't disagree with it. I guess most of us Filipinos are brand conscious, including me. I admit it. But I buy my stuffs and make sure that it's worth spending (a quality product that would last, and comfortable to wear). I have pants and shirts that I'm still wearing today, in good condition which i bought 5 years ago. Some of us might disagree with these findings but it's what the survey says.