how often to do you forget to wish your loved one son their special days ?

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In the busy life in todays world people have a tendency to forget to wish their loved ones on their birthdays anniversaries .The dependencies on the computer reminders and cellphone reminders is the only way one remebers these things but I have observed when these occassions fall on a sunday aor saturday we have no clue because we were away from these gadgets and the loved one may feel really bad on this. It has happened with me a couple of times when I have forgotten and a few times when others have forgotten for me. Now I have started a new practice.If I am expecting someone to wish me and I know I will feel bad if He/she does not ring up and also that he/she will also feel bad that he has not been able to wish me on time , I give the person a call myself and say that I want your good wishes and therefore I rang up please bless me . It saves lot of heart burn and I get my wishes also !Personnlay I will try to be more alert on whishing others on time !