Visited Fedex Kinko today, I underestimate the price

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I just want to make some electronic files nice, and laminate them more like a professional marketing materials. I check online on kinko's website, and I didn't read the those little wording under the price. I thought that a 17 x 11 photo copy will cost around $8.99 before tax, and I didn't notice it meant each page. So, today, after work, I visited Fedex office, and request 2 print out of those presentation style of printing with binding. The end up price surprisingly expensive, total come out $77.00. Oh my gosh, am I mistaken? I ask the staff, and he explained that he already gave me a cheaper price, and $3.00 for each page. Gosh, I didn't know it. I got no choice, only fork it over to the staff. If I read the wording carefully, I shouldn't make such mistake, and avoid that $77.00.