Stories behind names of famous companies

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Yahoo! The word was invented by Jonathan Swift and used in his book Gulliver's Travels. It represents a person who is repulsive in appearance and action and is barely human. Yahoo! founders Jerry Yang and David Filo selected the name because they considered themselves yahoos. SONY From the Latin word 'sonus' meaning sound, and 'sonny' a slang used by Americans to refer to a bright youngster. Intel Bob Noyce and Gordon Moore wanted to name their new company 'Moore Noyce' but that was already trademarked by a hotel chain, so they had to settle for an acronym of INTegrated ELectronics. do you know other stories? please, posting here