What is so difficult about using an apostrophe?

It bothers me a lot. Especially when I see something like "Your beautiful" when it should be "You're..." stuff like that. I guess it's because they don't know the function of the apostrophe all too well. Along with pluralization rules. However, for easy and commonly used words with apostrophes, I don't get why some people skimp on using it. .

It does bother me, but I fear we are fighting a losing battle.An article on today's newspaper predicts that in 1000 years time our brains will have evolved to an appreciably smaller size due to the fact that computers are/will be doing the vast majority of problem solving for us. This is a frightening thought that our cerebral apathy will cause this change for future generations. The proliferation of banal textspeak has a lot to answer for-just another example of dumbing down. If you haven't already, then I recommend that you read the excellent 'Eats Shoots and Leaves' by Lynne Truss - an accessible and entertaining guide to English language and grammar. Furthermore, it serves up a ringing indictment of all that is wrong with our wanton destruction of this beautiful language.

Ugh, its text-speak that's ruining language as we know it. Its not just the apostrophes, but anything that takes a little bit of work to pull up on a phone is now getting omitted from speech. Too many of our young generation are doing most of their speaking through text, and the habit carries over to work. My mom was applying for a job once, and the recruiter sent her an email asking for another document. Momma had the document, but didn't have a way to scan it right away so it could be emailed. She sent the recruiter this information, letting her know when she could; and the recruiter sent her back a reply with only the letter "k"...I mean seriously how unprofessional can you get? Yes, I'm worried about how the text language is degrading, but I know I won't have that in my house. I do a little shorthand here and there, but for the most part, and always in professional situations I use the best grammar I can, and I teach my kids the same, both in speaking outloud and in writing.

I've noticed that as well. I never understood why it is so difficult to know when to use the apostrophe. I get a little peeved sometimes when I see it. I tend to see a lot of people do it on Facebook. Another thing that gets me is people's use of "there" "their" and "they're" or "are" and "our". I hate to sound like a smart@$$ and correct them, but sometimes I'm compelled to do so. I understand that not everyone's grammar is perfect, but the use of an apostrophe should not be that difficult to grasp. It's not hard to know the difference between ownership and a plural and to know what a contraction is.