Who should be a VIP?

United States
November 29, 2008 3:32pm CST
My mom just got back from the store. She was gripping a lady got special treatment at a store she shops at a lot. She said stores should treat their loyal customers better and give them special treatment and discounts. I say you should get what you pay for. So, who should be a vip? People who spend more or shop more?
1 response
• United States
30 Nov 08
I think wise business owners treat their regular customers well because it's those repeat customers that form the bulk of their business. One person who comes in and spends $1000 once won't make up for losing a customer who regularly spends $100 a week at the store. It's one of the reasons that so many chain supermarkets have loyalty programs where you get discounts based on how much you shop at the store.