How Can You Fall Asleep Faster?

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Other than pills and minimizing electronics use before bedtime, what is the best way to fall asleep. By this I mean. You are lying in bed, tossing and turning, what can you do to assist your sleep? Sometimes what helps me is if I listen to some easy-listening music (such as classical or soft (soft soft soft) rock haha) or [do I dare say it?] reading. I very seldom have the patience to do this so... I typically don't read. What else can I do? :)