Most expensive Reality show ever

Endemol, the Dutch multi-million media company that created international reality shows and Game shows like Big brother,The voice,Fame Academy,Deal or No deal and many more have the most expensive and ambitious project ever. This company makes Billions from Big Brother alone, cos almost every country have their own franchise of this show. ---- Another Dutch company named Bas Landscorp will try to be the next Endemol but their project is a more ambitious one. Mars one! Bas Landscorp apparently have more money than Nasa. they will send a group of ordinary people and make them live in Mars. This gotta be the most dangerous and expensive Reality show we can watch in the future. Unlike Big Brother or Survivor though, Mars one is not a competition, the chosen cast will live in Mars for eternity. source: http://www.youtube.com/watch?v=6QoEEGySGm4&feature=player_embedded I hope the audition is not exclusive for Dutch people..... I want to audition once its open....