I just don't understand the hype.

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Everyone always says, the Super Bowl tickets are wildly expensive. Since I am not a football fan by any stretch of the imagination and never will be, I never really gave it a thought. Yesterday, an old friend I went to school with posted on facebook that her husband and his brother were leaving to go to the Super Bowl. They planned this for a long time, but still, they aren't wealthy or anything. She said they wanted good seats and bought the tickets a long time ago. The two tickets were $7,950 EACH. They had the expense of travel from Atlanta to California, hotel room for two nights, meals, and a rental car. The parking lot they had to use to park the rental car? $400.00 for the length of the game. Yes, you read that right, too. Four hundred dollars per car. I don't care how much a person likes football, I think this is beyond ridiculous. ''As of early February 2026, Super Bowl LX tickets at Levi's Stadium in Santa Clara are ranging from approximately $3,200 to over $63,000 per seat, with the lowest "get-in" prices on secondary markets falling below $4,000 as kickoff approaches. Prices are highly volatile, fluctuating based on demand. 2026 Super Bowl Ticket Prices (As of Feb 8, 2026): Lowest "Get-In" Prices: Generally between $3,200 and $4,000+ for 400-level seats, with some listings appearing as low as $2,918. Average/Upper Range: Tickets frequently exceed $6,000–$10,000+ for better views.'' via google. I thought about this. With the other expenses, the two brothers are spending about $9,500 each to go see a football game. It's all about choices, I guess. This would not be mine, but evidently people pay big money for attending these games.